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Jocelyne Fildes Public Relations Consultants - Bridgnorth, Shropshire, UK
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INTERNAL COMMUNICATIONS

Whether you have 12,000 employees or just 12; communication is key to your company’s success. We can help organisations speak clearly and confidently to their staff - using a range of tools such as newsletters, bulletins, display material and dvds.

Case study…

Midland Heart is the largest regeneration group in the midlands - one of the most influential in the country.

A ‘core brief’ bulletin is issued monthly to all 12,000 staff. Its aim is to inform them about key high-level corporate issues. However, it was felt that the language used was too formal and technical and understanding and interest amongst staff was not as high as desired.

We carried out a sample market research exercise which backed this instinct. The core brief is now edited and designed by JFPR, ensuring that it is readable, jargon-free and interesting to all staff, whatever their position or location. Feedback has been positive and impact has increased.

 
     

"Jocelyne and her team have helped to transform our Core Brief bulletin into something which is far more accessible and appealing. They are responsive and reliable in meeting our strict monthly deadlines for editing and design work."

Sue Macdonald
Head of Organisational Development
Midland Heart

   
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